Muskan Ghai

Author

Muskan Ghai

Author & Editor at ProProfs |

Muskan Ghai is a seasoned content creator at WebinarNinja, specializing in lead generation and sales enhancement through webinars. With a keen understanding of webinar marketing and attendee engagement, Muskan crafts insightful articles that help businesses leverage webinars as powerful tools for growth. Her work focuses on strategies for maximizing lead capture, optimizing webinar funnels, and driving conversions

Articles by Muskan Ghai

10 Must-Have Webinar Recording Software for Every Host

Did you get a great response from your webinar audience in the last session?  If so, it’s time to wow more people using webinar recording software that can capture your sessions and make them available on demand. You can even convert live webinars into automated ones by recording them while they are in progress.  Over...
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How to Measure & Improve Webinar ROI for Better Outcomes

Do you believe that a webinar without ROI is like a delicious pizza with no crust – all potential, no payoff? After being in the industry and running webinars for years, I have seen some fantastic presentations fall flat just because the focus wasn’t on webinar ROI and maximizing return. But what exactly is the...
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How to Create an Interactive Product Demo in 2025 [With Examples]

Let’s face it: Traditional product demos can feel a bit…well, traditional. You (the presenter) drone on about features while potential customers passively watch (or maybe check their phones to kill time).  It may be informative. But engaging? Not exactly. What if there was a way to turn that demo on its head – making it...
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How to Create a Webinar Follow-up Email: Templates & Examples

Just wrapped up a stellar webinar?  Great! But hold on, the magic doesn’t stop when the screen goes dark. The real trick to sealing the deal with your audience is a powerful webinar follow-up email.  Think of it as your encore — a chance to remind attendees of the value they gained, keep the conversation...
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10 Best Zoom Webinar Alternatives and Competitors in 2025

If you are looking for some cool and smart Zoom webinar alternatives, I have got you covered in this blog. As a part of the SaaS and digital training industry for the past few years, I have experienced that the Zoom webinar tool has not imbibed the latest webinar features that educational and business trainers...
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What Are the Best Webinar Formats to Boost Engagement & Learning? 

Are your webinars falling flat? Feeling like you’re talking to a void? It’s time to shake things up! A webinar isn’t just a presentation — it’s a chance to captivate, engage, and convert your audience.  But what is the right webinar format?  In this blog post, we’ll discuss the best webinar format ideas and show...
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10 Best GoToWebinar Alternatives to Create Impactful Events in 2025

Are you a GoToWebinar user looking to enhance your webinars with the best GoToWebinar alternative?  As a webinar enthusiast, I understand that GoToWebinar may not meet everyone’s specific needs. Whether you’re seeking advanced features, cost-effective solutions, or specialized functionalities, exploring alternatives can significantly improve the overall webinar experience. In this blog post, I’ll present the...
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How to Promote a Webinar: A Step-by-Step Guide (2025)

Imagine pouring your heart and soul into crafting the perfect webinar, only to be met by the deafening silence of an empty virtual room. Harsh, right?  But that’s what mostly happens when you do not put effort into promoting a webinar effectively. Don’t worry. This guide will offer you a detailed view of how to...
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How to Make Your Webinars Interactive & Engaging

Have you ever sat through a webinar only to find yourself scrolling through your phone, barely listening?  We’ve all been there. But imagine if that webinar had you leaning in, totally hooked, firing off questions, and actually feeling like you were part of something. Sounds a lot better, right?  That’s the magic of interactive webinars....
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40+ Post Webinar Survey Questions: Types, Examples & Best Practices

After conducting a webinar, whether live or automated, it’s natural to wonder how your content resonated with your audience. This curiosity isn’t just about seeking feedback; it’s about connecting with your participants on a deeper level and understanding their learning experiences. That’s exactly where post-webinar survey questions come in handy. With insights gained from a...
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